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Ram Charan's Nayak sets New Record


Ram Charan is making his generations stand on their toes all the time. Charan has set a new record with the Hindi satellite broadcasting rights of Naayak. The price offered Rs. 3.5Cr for this Pongal release Nayak is never heard for any dubbed Telugu films. Another in the chart is Venky-Mahesh starrer SVSC with an enormous price Rs 3 crore. Even though Makkhi (Eega in Telugu) was dealt for Rs 8Cr, it can be preserved as a straightforward film for the reason of theatrical release of the Hindi version.

The Hindi satellite broadcasting rights have been like a big bonus to the Telugu filmmakers. Rivalry between the 80+ networks, inevitability to fill a specific time slot with cinemas and the fact is recent re-creations of Telugu movies come in into the Rs 100Cr club as a consecration in masquerade for the Tollywood. All the conventional Telugu movies released in the year 2012 got promoted as they were dealt for closely Rs 2.5Cr films like Businessman, Raccha, CGR, Dammu and Rebel were in the list.

The aim for Hindi TV channels showing strong attention on Telugu movies is the fact that the satellite broadcasting rights of Hindi movies prices wherever amongst Rs 35 - Rs 50Cr, while Tollywood films it is just Rs 1 - 3.5Cr and they can effortlessly earn revenues with a widespread viewership. This is a comfortable revolution for Tollywood!

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