Aamir Khan is known to be a
marketing genius and this time again he has taken an innovative way to promote
his film 'Dhoom 3' by dedicating a special song to this cricketing legend
The 'Dhoom 3' team has decided
to dedicate a song 'Dhoom Machale', which has been the title track for ‘Dhoom’
franchise since its inception, to Sachin.
"Sachin is the pride of
India. He provides us with hope and inspiration, and makes us feel good about ourselves.
His retirement will leave an empty feeling in all of us. But today we should
celebrate his spectacular innings as a cricketer, as a human being, and as an
icon," Aamir said as a statement to the press reports here.
"Through his entire career
he has created DHOOM in every step, on every pitch, in every cricketing
country, in every bowler's nightmare, in our hearts, in every cricket field
across the world, and in the hearts of every cricket fan across the world, so
we dedicate our song 'Dhoom Machale' to this batting genius," he said.
The song will be dedicated to
Sachin before the start of his last Test match in Mumbai.
'Dhoom 3' is the third part in
the hit franchise of 'Dhoom'. This time Aamir has turned the bad guy, while
Abhishek Bachchan and Uday Chopra will reprise their roles of Jai and Ali. The movie
also stars Katrina Kaif.